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VALIDATION



Companies nominated for a GREEN BRANDS SEAL will be invited to take part in the validation process. If a company chooses to participate, they will first receive a series of questionnaires that have been developed in collaboration with the international sustainable research institute SERI (Vienna) and ALLPLAN, an independent consulting company for environmental protection and sustainability.

* After careful evaluation of the filled-out questionnaires, a company’s level on the GREEN BRANDS INDEX is determined. Only upon reaching or exceeding the benchmark score of 51% will a company be eligible to be honored as a GREEN BRAND and receive the GREEN BRANDS SEAL. Final decision is held by the Jury.

* All participants will receive their individual evaluation data and ratings.